Where our numbers come from

We only quote figures we can point to. Here's every statistic we use across this site, with its source:

"89% of dental patients research online before choosing a dentist"

Journal of the American Dental Association, cited via Sagapixel's dental marketing statistics.

"75% judge a practice's credibility by its website design"

Stanford Web Credibility Research, cited via Zippia website statistics.

"76% of users go to a competitor after a poor website experience" / "0.05-second first impressions"

Blacksmith Agency web design statistics.

"73% weigh online reviews when selecting a healthcare provider"

RepuGen healthcare review research.

"X of the 30 top-listed dentists have no real website" (Austin 9, Tampa 8, Columbus 8)

Our own count of yellowpages.com top-30 listings per city, July 2026. "No real website" means the listing links only to an auto-generated *.localsearch.com placeholder page, or to a broken/incorrect page.

Photos on this site are licensed via Envato. Questions about any figure? Ask us — we'll show you the raw data.